Witness light dancing with color!
Want the next-generation of professional demi colors? Longing for magnificent multi-dimensional color and shine-infused radiance? Need a state-of-the-art color system that lasts up to 24 washes?

Ask your Wella Professionals stylist to recommend the best Luminous Demi Color Service for you - and book your appointment now.

Feeling a little color shy but curious about enhancing your natural color? Maybe a little gray is starting to peek through. No worries. Touch of Nature offers a gentle, ammonia-free haircolor that creates hypernatural results as luminous as the first light of day.

THIS SERVICE MAY BE FOR YOU IF...
• You’ve never colored your hair
• You’re not interested in permanent color
• You have a few grays

Feeling a little adventurous? Do you consider your haircolor a form of self-expression? The Wella Touch of Vibrancy service lets you go bold and dress to express with your haircolor.

THIS SERVICE MAY BE FOR YOU IF...
• You consider your haircolor a form of individual expression
• You’re open to change
• You’re not afraid of taking your haircolor to the next level

Bored with your blonde? Wake up your natural or highlighted blonde hair, and see your hair in a whole new light with the Touch of Light service.

THIS SERVICE MAY BE FOR YOU IF...
• You’re a natural blonde
• You have blonde highlights
• You have naturally light or all-over lightened hair

The Touch of Gloss service features new Relights with the Smart Selective Formula to add a touch of color all over or to freshen only highlights while kissing the rest of the hair with pure glossy shine.

THIS SERVICE MAY BE FOR YOU IF...
• You want subtle color
• Shine with a hint of color
• Or simply transparent shine all over