Wella, the haircolor authority, has created a technologically advanced haircare regimen featuring the P3 Complex that protects, prolongs and preserves haircolor up to 78% longer.

Color Preserve is formulated with the P3 Complex, a specialized blend of moisture-intense Vitamin B-5, color-preserving molecules and apricot oil, which locks in haircolor for long-lasting color intensity and vibrancy.

The Color Preserve Multiple Regimen includes a Shampoo and Conditioner developed for each of the following categories: Hydrating, Volumizing, Smoothing, and Repairing.